TWBC Marcom designed a wall calendar that told an emotional story of the importance of water conservation. We show how you can learn from this approach to develop a calendar that keeps your customers gripped throughout the year.
Using a highly-illustrative, animated chart, we reveal some surprising and fun insights into the UK’s most popular celebrations. We explore which will give you the best return on corporate gift and promotional product purchases and offer some thoughts on why they capture the public’s imagination. Drawing on Google Trends data, we also provide advice on spreading your corporate gift and promotional product purchase budget across 12 months.