01204 577 995

Corporate Gifts Blog

Menu
Use Promotional Pedometers to Step Up Your Marketing this Year


Use Promotional Pedometers to Step Up Your Marketing this Year

Health and fitness are high on most people's agenda these days, and promotional pedometers are a great way to help people stay fit whilst also gaining brand exposure. Pedometers count the number of steps taken throughout a day, on a hike or during a run, so can be used to keep track of activity and exercise levels and help the user to maximise their workout capability. For businesses, pedometers are compact, handy items that offer a brilliant opportunity for cost-effective marketing.

What are the Different Types of Promotional Pedometer?

Promotional pedometers are small gadgets with a screen displaying the number of steps the user has taken. They have a clip attached so that they can be fastened to a belt or waistband. Some pedometers don't just show the number of steps taken, but also distance travelled and calories burnt. Some other types of pedometer are:

Covered Pedometers - Some pedometers have a flip-cover for the screen, keeping it protected from damage and scratches. These ensure the pedometers will last a long time and continue to be used by the owner well into the future. The cover also provides a place to display your branding.

Linnville PedometerThis pedometer has a plastic cover with a hinge so that the screen is protected during hikes and walks

Heart-Shaped Pedometers - Pedometers are generally a simple oblong shape, but heart-shaped ones are also available. This shape emphasises the health-giving aspects of the pedometer as a way to encourage exercise.

Heart PedometerRealistic heart-shaped pedometers are available, as well as Valentine-heart shaped ones

Solar Powered Pedometers - Most pedometers use a battery, but solar-powered ones are convenient as they never need the battery changing. They are also great for eco-friendly promotions.

Mishnock PedometerShow off your green credentials with a solar-powered pedometer

Branding Your Promotional Pedometers

Promotional pedometers come in a range of styles and colours. Some are small, neat and silver, and will match a high-tech or contemporary brand. Others come in vibrant colours that convey a fun, youthful brand identity.

Coloured PedometersChoose a coloured pedometer to match your logo and branding

Most promotional pedometers can be branded using screen or pad printing. This means block colours are printed individually, giving a bold, eye-catching effect. With this method of printing, gradients and shadows cannot be achieved, but because pedometers are small items, they are best suited to uncomplicated designs.

Branded PedometerA more complex design on your pedometer can look great, but will likely cost a little more

Because each colour is printed separately with spot-colour printing, the cost of branding may be calculated based on the number of colours in your design - another incentive to keep your artwork simple!

Distributing Promotional Pedometers

Your branded pedometers are small, lightweight and can therefore be distributed in a variety of ways for both clients and staff. Here are some suggestions:

At Events - Pedometers can be given out at company or local sports days for use then and there. Or they could be given away at trade shows as a more unusual gift to ensure you're remembered after the day.

Pedometers will be appreciated by those trying to get fit or racing for charity

As Donations - Impress your local community with your generosity by donating pedometers to a fundraising sports event like a half-marathon, or supply them to a local weightloss club. This is a great way to convey an ethical and caring brand image.

In Store - Shops that sell sportswear or gym equipment would be well-suited to using pedometers as give aways, but other types of retailers can also benefit from these versatile gadgets by giving them away as part of healthy-living promotions.

Lumpy Mail - Choose a compact, lightweight variety of pedometer for distribution via post. Including a gift alongside your promotional literature will increase the chances that your envelope is opened by the recipient, and people will be pleased and surprised to receive something as handy as a pedometer from a brand.

Browse Pedometers >>

If you have any questions about promotional pedometers that haven't been answered in this article, you are welcome to give us a call and speak to a promotional gifts adviser for more information.

Talk to Us

»

01204 577 995

Related Articles

Use Promotional Pedometers to Step Up Your Marketing this Year

All you need to know about promotional pedometers, their branding options and how you can use them to market your business.