Brand Awareness

What does the New Pound Coin Mean for Shopping Trolleys?

As the new pound coin is introduced in March 2017, how will our lives change as a result? Will baskets become the new trolleys?

Banner Pens - 50 Content Ideas [Infographic]

We prepared this free infographic to show as many as 50 ideas for making the most of your banner pens. Our ideas are grouped into four common types of giveaways that we usually help to create: business giveaways, staff stationery, awareness campaigns and student giveaways. Pick one or more of these suggestions for a marketing campaign with an impact.

How Promotional Calendars can Tell the Story of Your Brand #CleverPromoGifts

TWBC Marcom designed a wall calendar that told an emotional story of the importance of water conservation. We show how you can learn from this approach to develop a calendar that keeps your customers gripped throughout the year.

Promotional Items - 5 Ideas for Back to School Promotions

5 top ideas for gifts that will make kids and parents excited about going back to school. These items will show off your brand in the best light.

Promotional Frozen Yoghurt Cups Give Power to the People #CleverPromoGifts

Yogen Fruz let the people decide when their new store branch would open, by using a very clever direct marketing campaign and branded yoghurt cups.

5 Rules for Choosing the Perfect Promotional Giveaways for a Product Launch

Product launch events are a great way to create a buzz around a new product, and you can make these events even more exciting by using promotional freebies and giveaways. Find out how to choose the best promotional products for your event.

The Top 10 Promotional Office Essentials

From mouse mats to screen cleaners, promotional office items are always in demand. Our top 10 most effective and popular office gifts are listed here - choose your favourite!

Promotional Smart Phone Lenses - The Next Big Thing in Marketing?

If your business caters to a younger, more tech-savvy market, the promotional smart phone lens could be a brilliant branded gift for you. Read more about it here.

Promotional Virtual Reality Glasses: A Marketing Tool for Trailblazing Brands

Occasionally, a new kind of promotional gift comes along that could revolutionise the way we market and promote brands. Virtual reality glasses offer some exciting new opportunities for cutting-edge businesses looking to gain brand exposure.

How to Make the Most of Promotional Silicone Wristbands

All you need to know about promotional silicone wristbands - why they're popular corporate gifts and how your business could make use of them in its next marketing campaign.